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October 2012 - Contrive Media Alabama Web Design



In News

By Contrive Media

Microsoft Surface: Not really a tablet or a laptop

On 26, Oct 2012 | In News | By Contrive Media

If Microsoft’s new Surface device is successful, it will create a new category, something between Apple’s iPad and notebook computers made by its partners.

NEW YORK — Much has been speculated about how well the new Microsoft Surface will fare in the tablet world, particularly against Apple’s iPad.

But if consumers flock to the Surface, it won’t be because it’s an alternative to the iPad. Microsoft’s vision for the Surface goes well beyond the traditional tablet market. The company is betting that consumers will want to use the keyboard it’s designed for the Surface to create documents, annotate pictures, and more.

And yet, the Surface, which Microsoft launched here today, isn’t really a laptop either. The version that hits its New York store at 10 p.m. tonight and elsewhere at 12:01 a.m. tomorrow won’t run most legacy Windows applications. And, of course, it can be used without a keyboard to surf the Web and watch videos.

“Is it a tablet? Is it a laptop? What category does it go in?,” Microsoft Windows President Steven Sinofsky said at the launch event. “It’s not just a tablet, but it’s the best tablet I’ve ever used It’s not just a laptop, but it’s the best laptop I’ve ever used.”

If Microsoft succeeds, in reality, it will create..

See the whole story here: Microsoft Surface: Not really a tablet or a laptop



In News

By Contrive Media

Suddenly, Facebook seems all about the money

On 22, Oct 2012 | In News | By Contrive Media

If there’s one thing that Mark Zuckerberg has learned in Facebook’s short life as a public company, it’s that Wall Street is an unforgiving place.

The Street cares little about wide-eyed talk about making the world a more connected place. Even Facebook’s recent announcement that it now has 1 billion users — roughly a seventh of the world’s entire population — logging onto the social network at least once a month did nothing to help the stock, which now trades at about half its IPO price of $38 a share.

Wall Street, in short, wants to see the money.

It seems that Zuckerberg has gotten the message. In recent months, Facebook has rolled out product after product aimed squarely at boosting Facebook’s bottom line — from letting members send friends physical gifts to giving them the option to pay $7 to promote their posts to their Facebook friends and subscribers. Most of these efforts won’t trickle down to Facebook’s financial results when the company reports its third-quarter earnings on Tuesday. Instead, investors will be looking for words of encouragement — hopefully, with some specifics — from Zuckerbrerg and his chief lieutenants, COO Sheryl Sandberg and CFO David Ebersman.

As it stands, Wall Street expects Facebook to post quarterly revenue of $1.23 billion and earn 11 cents a share. While that would be an almost 29 percent revenue jump from the year earlier quarter, Facebook’s growth is slowing. And clearly investors are jittery: Google’s earnings miss last week emphasized the challenges from the weak economy in Europe (also a potential problem for the ad-driven Facebook) and just how fast the shift to mobile is occurring (ditto on the problem front). Shares of Facebook have fallen more than 13 percent in the last few weeks.

The mobile ‘opportunity’

When Zuckerberg took the stage at a TechCrunch conference in September, he reframed the discussion about Facebook’s mobile problem with the skill of a smooth politician. Suddenly, Facebook’s biggest challenge became a great way to “make a lot of money.” And he has since talked about mobile as Facebook’s “massive opportunity.” Opportunity or problem, it’s certainly a reality, with…

Read whole article: Suddenly, Facebook seems all about the money

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